Brief: To create a corporate identity for online handmade gift shop Carole's Crafty Gifts. Carole wanted the design to encompass a handmade aesthetic and to use either Pink, Blue or Purple.
Solution: I created a clean logo with a 'from start to finish feel', to visualise the process that Carole goes through to create one of her gifts. The main tool that Carole uses in creating her gifts is scissors. Together with a gift symbol in the middle, the logo represents Carole's journey from start to final product.
The business card and brochure were self initiated and created as possible extensions to Carole's over all Corporate Identity, if she ever needed them.
Software Used: Adobe CC - Illustrator, InDesign and Photoshop.